Whitecap is a leading custom and platform software solutions provider in Canada. We help organizations of all sizes to reimagine and transform their business through the delivery of high-quality, secure software solutions, meticulously tailored to meet their specific requirements.

 

What makes Whitecap a clear choice?


OUR MISSION

Our mission is to empower organizations to better serve their customers, enhance productivity and improve operations. We do this by delivering high-quality custom and platform software solutions, offering them a competitive advantage within the markets they target and with the customers they serve.

We strive for excellence in our work by employing proven industry leading technologies and best practices in software development with a particular emphasis on security, UI/UX design and accessibility.

Our highly regarded, experienced local team is our greatest asset. Our detailed planning and software development process, combined with our ability to be nimble and flexible, enable us to deliver exceptional value to our customers.

Whitecap is diverse and everybody’s contribution is valued, no matter the position or years of experience. I think this directly translates into the quality of work the team produces.

WHO WE ARE

Tailored Software Solutions

Our expertise lies in creating custom software solutions and platform-based applications, designed to address individual business needs. Our software also seamlessly integrates with your existing systems, providing both customization and configuration.

Based in Toronto

Located in Toronto, Canada’s largest city and innovation hub, known as the Silicon Valley of the North. While our team is local, our customers hail from across North America.

Microsoft Solutions Partner

As a Microsoft Solutions Partner since 2003, we take pride in our team of Microsoft-certified developers. We often use Microsoft platforms and technologies to build software solutions to meet our customers' unique needs.

Our Talented Team

We are 40+ people strong made up of solutions architects, software developers, project managers, QA, business analysts, UI/UX designers, sales and marketing. All locally based in Canada.

Celebrating 26+ Years

Started in 1997 by our Founder & CEO Robb Carmichael, under the current leadership of our President Dan Carmichael, we continue to thrive and grow.

Financially Sound & Successful

We've achieved financial strength through organic growth and self-reliance, without external funding. This approach has culminated in an enviable record of sustained financial success, underlining our company's stability and strategic acumen.

OUR VALUES

Central to our mission is an unwavering dedication to our customers. We strive not just to meet, but to consistently exceed their expectations, ensuring their utmost satisfaction and delight in every project we undertake.

We deeply value our team, recognizing that our success is built on their passion and expertise. We are committed to providing a stimulating, rewarding work environment, where work-life balance is prioritized, and each achievement is celebrated. Our culture is one of mutual respect, fostering a positive, enjoyable workplace.

Our dedication extends beyond our office walls to the wider community. Each year, we proudly support a variety of charities, making significant contributions to improve lives locally, nationally, and globally. This commitment reflects our belief in the power of giving back and making a lasting, positive impact.

Whitecap harbour cruise
Whitecap Christmas party

COMMITMENT TO DIVERSITY, EQUITY, AND INCLUSION (DEI)

At Whitecap Canada, our strength lies in our diversity. With a team of around 40 dedicated professionals representing 16 different countries, we are unwavering in our commitment to fostering a culture of inclusivity where every individual feels valued, respected, and empowered to achieve their fullest potential.

Our Pledge:

  1. Cultivating a Diverse Workforce:

    We are dedicated to building a team that reflects the rich diversity of the communities we serve. By embracing a wide range of perspectives, backgrounds, abilities, and experiences, we enhance our creativity, innovation, and overall success.

  2. Promoting Equitable Opportunities:

    We are steadfast in ensuring fairness in all our practices. From hiring to promotions, compensation to professional development, we are committed to eliminating biases and providing equal opportunities for all.

  3. Creating an Inclusive Environment:

    Our goal is to foster a workplace where everyone feels they belong. We actively work to create a supportive, accessible, and safe environment where all voices are heard and respected, and diverse perspectives are celebrated.

  4. Celebrating All Traditions:

    At Whitecap Canada, we celebrate all traditions and welcome everyone. We believe that acknowledging and honoring our diverse cultural backgrounds enriches our workplace and strengthens our community.

  5. Ensuring Accountability and Transparency:

    We regularly assess our progress and are committed to transparency in sharing our DEI journey, including our successes and areas for improvement.

  6. Empowering Leadership:

    As our organization grows, we’re committed to championing DEI by setting the tone from the top and promoting inclusive leadership practices.

  7. Engaging with Our Community:

    Our commitment extends beyond our organization. We actively engage with and support diverse communities through partnerships, outreach, volunteering, and initiatives that promote equity and inclusion.

At Whitecap Canada, we know that embracing diversity, promoting equity, and fostering inclusion are not just the right things to do—they are essential to our growth and innovation. We are dedicated to making DEI a core pillar of our organizational culture and business strategy, ensuring a vibrant and dynamic future for our company and the communities we serve.

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